FOR MANUFACTURERS

Happy Select Sponsored Products

Product visibility at the exact moment horse owners are deciding what to feed.

MyHappy.Horse is an equine nutrition app designed to help horse owners stop worrying about feeding and make clearer, more confident nutrition decisions.

Happy Select features selected feed and supplement products that receive enhanced visibility in the app, helping horse owners identify high-quality, well-formulated options when building diets.

Express interest ➜
Book a sponsorship call ➜

A portion of all MyHappy.Horse income is donated to equine welfare organisations.

Why Happy Select?

For Manufacturers

Gain targeted visibility at the point of decision, during diet creation.

More effective visibility

Be seen by highly engaged horse owners when it matters most, inside a trusted, science-based environment.

Built on trust

Transparent Happy Select labelling and strict neutrality in recommendation logic.

For Horse Owners

Happy Select gives horse owners confidence in the products they are choosing.

Highlighted listing

Appears with a subtle background highlight and Sponsored tag within product categories.

Sponsored Product Features

Top of category listing

Premium and Featured listings are pinned above standard, non-sponsored products within the relevant category.

Image display

Product image is shown in-app, improving recognition and addition to diets.

Priority in Auto Diet Creation

When MyHappy.Horse selects suitable products, sponsored items receive weighted priority, but only if they meet all nutritional fit criteria.

Full Transparency

Sponsorship never overrides nutrition logic. Recommendations remain evidence-based and defensible.

Happy Select Placement Options

Happy Select offers several placement levels, depending on the product, category, market and availability.

All placements are subject to MyHappy.Horse review and approval. Pricing is available on request and may vary depending on country, product category, placement tier, launch stage and the number of products included.

Request Pricing & Availability
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Starter
Starter

Product image displayed in-app
Ideal for product recognition and entry-level visibility

Standard
Standard

Highlighted listing within category + product image
Ideal for feed or supplement lines wanting increased visibility

Premium
Premium

Highlighted listing + product image + pinned category placement Ideal for brands seeking stronger category visibility and increased credibility

Featured
Featured

Premium benefits + top-of-category visibility + priority in automated diet creation where nutritionally suitable
Ideal for brands seeking maximum visibility within a selected product category

Foundation Sponsor Opportunities

Ready to Express Interest?

Let us know which product you would like considered for Happy Select.

Our team will be in touch to discuss availability, options and next steps.

Your information is safe with us. We will only use it to contact you about Happy Select opportunities.

Not ready to complete the form? Email us anytime at hello@myhappy.horse and we’ll be happy to help.